The Matrix and Minority Report may have been of Hollywood lore, but their premise may be closer than you think. Interactive shopping is here. It may not be on your Main Street, but it will be. The task at hand however, as in most leading technologies ... how can it be used to benefit us … Continue reading What happens when walls start talking? Is this the future of shopping?
The world is looking at constellation of circumstances that will cause an explosion of activity in organizational structuring that blurs the current models. And it's not coming any time too soon. First: Traditional government has become ineffective and is seen as virtually useless to many. This view will become even more prevalent as government becomes … Continue reading Are we seeing organizations that both make money … and be good for us? We can only hope!
I can't count the number of stories, reports and blog postings I've read describing Generation Y, the Millennials as spoiled, selfish consumers. This couldn't be further from the truth. Just because all you Baby Boomers are trying to transfer guilt for your own behavior ... doesn't make it so. And these kids are about more … Continue reading Want to market to the 20 year olds? Better look past your product … and it’s not just social media.
In 1949, Arthur Miller released his iconic play, "Death of a Salesman." The sales landscape of sixty years ago is eerily similar to that of today. America, and world for that fact, isn't creating sales jobs like before. Of course you'll see ads for them in newspapers and on job boards - but the position … Continue reading “The Death of a Salesman,” circa 2011
The Lakota Sioux in the Dakotas back in the 1800's used something called a Talking Stick. The Talking Stick was used during tribal councils. The leaders of the tribe and neighboring tribes would meet and discuss important issues affecting them. To keep order in these meetings they used the Talking Stick. Unless you held the … Continue reading The Talking Stick … Shhh, listen
A couple of days ago I had a saw a rerun of Oprah. And no this isn't an everyday occurrence. She had a young singer named Charice performing. I'd never heard of her but I had heard the song she was singing ... many times. I liked it. On thing I noticed is that a … Continue reading An interactive brand … a case study on Charice.
I find this whole personal branding thing that's hot right now very interesting. With all the social media and visibility outlets available, i.e. Facebook, LinkedIN, Twitter, etc., one came spend so time branding, that there's no time for anything else. It's not uncommon for twenty-five year old kids to have 500 Facebook friends and 5000 … Continue reading Brilliant self-promotion … or egotism?